Sales through whatsapp: this is an excellent opportunity to generate more business and, consequently, obtain better results. With the incredible number of 1 billion users in the world, 100 million of which are in Brazil alone, not using this tool to attract and win new customers is to ignore its true potential.
Therefore, we prepared this article to present 4 tips to increase sales through whatsapp. You’ll see where to start and what practices can be used. Read on and check it out!
1. Organize contacts
The first step in using this app as a tool to sell more is to organize your contacts. If you have two or more chips and hundreds of loose and lost numbers on different devices, you will hardly be able to do a good job on whatsapp.
So, here’s the tip: use only 1 mobile number, saving your contacts in a categorized way and don’t forget to keep your conversation history safe. This is very important.
2. Customize the messages
Another point worth mentioning is regarding messages. In this sense, we are mainly referring to the approach to customers. Understand that sending standardized messages can give a negative impression, so customize the content according to the customer’s characteristics.
Yes, that’s what you heard, try to customize the messages according to the recipient’s particularities. It is not even necessary to mention that “good morning/good afternoon” and the name of the contacts are mandatory to open the conversation.
When it comes to the content itself, personalization should be based on the information you’ve already gathered about the prospect: some open up to a more informal and relaxed language while with others the conversation requires a certain formality.
3. Send audios
For many, audio has already become the main way to communicate via whatsapp. And let’s face it, the practicality and better clarity of the reports are advantages that cannot be denied.
As a result, enjoy and send audios not just to respond to customer questions or requests. But also to guide them about market events, such as special business opportunities and conditions, for example.
4. Upload real estate videos
Last but not least, send videos about properties. This is a great way to introduce them to the public, there is no doubt about that. In this case, if you don’t have good material available, go to the property in question and make your own video.
Record common areas, intimate areas and anything that is interesting and that might arouse purchase interest. Finally, to demonstrate the products, videos are better than images and text descriptions.
Finally, remember that whatsapp is the most used application in Brazil. Although it is simple, there is no denying that it can be a great ally for those who want to sell more.
If you liked this article with the 4 tips to increase sales through whatsapp, follow and follow our social networks! We are on Facebook and Instagram.